14 June 2011 Shirt Bar Sydney launch photos and story; MiSociety Tweet
The Whiskey and coffee may be imports but the shirts are dinky die Australian
‘Shirt Bar’, well why not, there’s a bar by every other name in Sydney. But this is no ordinary ‘bar’. The Shirt Bar is actually a concept store where guys and gals can indulge their favourite Whiskey or coffee from the bar while the torso is sized for a new shirt amongst a backdrop of art works.
The Shirt Bar launch party guests almost formed a Congo Line as they weaved in and out of the shirt racks and waited to be measured for their gifted shirt. Having been expertly sized up their next target was the Whiskey bar for a nip or two as a companion to the flowing Mumm Champers.
Matt Preston’s shirts hardly go unnoticed. The insider story is, he has his shirts custom made by the Marmot family of shirtmakers, with the Masterchef seen this night rummaging through the (larger) bolts of fabric on offer.
Alex Dimitriades (sigh girls) was keeping a low profile at the party but is always happy to pose for the MiSociety camera while Rupert Noffs and pal Matty Bee were the stand outs in the fashion stakes.
Red Carpet photos, VIP photos and social photos; all photographic images are ©copyright MiSociety 2011 and may not be reproduced without permission – Contact MiSociety for high resolution (high quality) copies
Allan Marmot, the man behind the shirts, has been in the shirt manufacturing biz for 30 years in Australia. Now, son Justin Marmot, daughter-in-law Louka and Adam Hofbauer have taken the family business into direct retail for the first time – and what a way to go – love it!
Adam Hofbauer, is a Barista Master and heads up the ‘Bar’ and coffee side of the venture producing an innovative menu for the party including ‘The Shirt Bar Affogato’ with rum and raisins. Shirts, Whiskey, coffee and art aside the ‘Affogato’ alone is worth a visit here.
Australian made clothing is sadly fast becoming a rarity in this country. Our closer inspection of our beautifully tailored gifted shirts proves that we should all be supporting those manufacturers that are still producing quality clothing within Australia.
The Shirt Bar is located at 7 Sussex Lane, Sydney but should you have any difficulty finding this welcoming and interesting space you can try 033 degs South x 151 degs East on the compass in your phone.